Echo chambers are safe.

Echo chambers make you feel good.

Echo chambers deceive you to believe that you can make quick organizational decisions.

An echo chamber is created when your personal network reverberates through similar thought and perspective. In other words, your network of associates is comprised of people who look, act and think like you. Everyone agrees. Everyone gets along. Everybody walks the same path toward mediocrity. Nobody is challenged, and growth is stunted. These networks are built through a self-similarity principle, “I will only pursue relationships with people that I agree with, and whose perspective I share.” Alluring, yes! Easy to do, yes! Creative? No! Innovative? No!

Resist the echo chamber!

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